OUR STORY

veeva is a women’s golfwear and social athleisure clothing brand, headquartered in South Florida. veeva was founded in 2024 with the purpose of redefining the perception of women’s golf through fashion. The founder began her golf journey in 2020 and had the opportunity to take golf lessons with the primary goal of learning the basics as a hobby. Fast-forward four years later, this goal of learning the basics transformed into a golf obsession. The obsession not only encompasses the sport of golf itself, but also the social and entertainment ecosystem of the sport.

Despite increased participation in women’s golf over the last four years, women’s golf fashion has trailed behind the evolution of this increased engagement. veeva aims to transform the perception of women’s golf and enhance women’s experience in the golf ecosystem – on and off the course – by combining fashion and comfortable athleticwear as a “golf-first” apparel brand for women.

By embracing tradition while redefining style, veeva is the first modern women’s golf clothing brand for both new and veteran golfers of all ages, offering apparel that seamlessly transitions from the course to everyday social affairs.